HollyPurnell

Experience

1. Oct 2017 – Present

   Creative Director

   Solera Creative, Spain

   Plan, run and deliver brand development, digital marketing, graphic design and web development projects for international clients, from first concept through to launch.

   Brand development, web design, digital marketing, graphic design

   SoleraCREATIVE
2. Apr 2023 – Apr 2026

   Chief Marketing Officer

   Hello Sales, Svendborg, Denmark

   Led marketing, brand and web strategy. Grew web traffic by more than 300%, built in-house software tools, and ran AI-led marketing across Scandinavian and international markets.

   Web traffic, marketing operations, SaaS, AI strategy

   
3. Apr 2020 – Apr 2023

   Marketing Director

   Energy Nordic, Fuengirola, Spain

   Marketing Director, Nov 2020 – Apr 2023
   Social Media Marketing Manager, Apr 2020 – Nov 2020

   Promoted to marketing director after eight months. Brought in HubSpot and Salesforce, grew the social following by more than 400%, led and coached the team, and ran marketing across three Scandinavian markets.

   Salesforce, HubSpot, SEO, social media, team leadership

   
4. 2019 – Apr 2020

   Brand Account Manager

   Redline Company, Marbella, Spain

   Managed brand accounts and campaigns for a portfolio of clients in the Marbella area, from planning through to delivery.

   Campaign management, brand strategy, account management

   
5. 2015 – 2018

   Web Design and Marketing Specialist

   Voodoo Marketing, Arroyo de la Miel, Spain

   Built websites for clients in a wide range of industries using HTML, CSS and JavaScript, and created the landing pages, banners and ads that went with each marketing strategy.

   HTML, CSS, JavaScript, SEO, landing pages

   
6. 2013 – 2015

   Marketing Executive

   yourVIVA, Marbella, Spain

   Ran the social media channels to drive traffic and leads, set the KPIs for content marketing, and wrote and coded the emails, newsletters, banners and landing pages.

   Social media, SEO, email design, KPI tracking

   
7. Apr 2009 – Mar 2012

   Marketing and Design Executive

   Lady's Mile Holiday Group, Devon, UK

   Managed staff and day-to-day operations, looked after B2B and B2C accounts with customers and suppliers, and created all the marketing: flyers, adverts, brochures and the website.

   Team management, B2B and B2C, SEO, brochure design, web design

   
8. Sep 2008 – Dec 2010

   Graphic Designer

   Self-employed, England

   Freelance brand identity, visual communication and print design for clients across the UK.

   Graphic design, brand identity, print

Skills and credentials